Answer:
A retail manager's role is to run a store successfully. Working on the shop floor, they are in constant contact with their customers and staff. They are responsible for ensuring their staff give great customer service as well as monitoring the financial performance of the store.
The retail industry offers diverse and unique career paths where you could work for some of the world’s most recognizable brands. Many of the main goals of retail be it sales and profitability, product innovation, or customer relationships intersect with other career fields like marketing, finance, technology, loss prevention, merchandising and management. Whether in stores or corporate headquarters many of key roles in retail include internal coordination, planning and logistics, store operations, human resources / training, finance and administration, buying, marketing, logistics, and information technology.
Positions in the retail industry can largely depend on what the company or store is selling. All positions must have some knowledge or familiarity with the products they sell and the needs of customers. At the forefront of the retail team are entry-level positions that tend to have the most face to face time with customers and tend to make up the bulk of the workforce of a company. Positions at this level could be a cashier, stocker, front end or sales associate. Entry level positions do not require a worker to supervise other workers at the same entry level positions.
The next level up would be intermediate management that supervises entry level and other staff. With diverse roles and departments in the retail industry there is a need for distinct types of management to direct and accommodate different areas and departments:
Human resource management
Operations management or production management
Strategic management
Marketing management
Financial management
Information technology management (responsible for the management information systems)
One of the most important duties for a manager is effectively using an organization’s resources. This duty involves deploying and manipulating human resources (or human capital), as well as efficiently allocating the organization’s financial, technological, and natural resources. Since organizations can be viewed as systems, management can also be defined as human action, such as product design, that enables the system to produce useful outcomes.
Types of retail managers:
Head cashier.
Retail assistant manager.
Store manager.
Customer service manager.
Warehouse manager.
General manager.
District manager.
Human resources manager.
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