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Question: How do advertisers create the idea that the product is classic or modern, natural or high-tech,
sophisticated or down-to-earth?
Answer:​


Sagot :

Answer:

Every medium has its own 'language' – or combination of languages – that it uses to communicate meaning. Television, for example, uses verbal and written language as well as the languages of moving images and sound. We call these 'languages' because they use familiar codes and conventions that are generally understood.