Answer:
Localization, globalization, and internationalization are all terms that seem similar, and many people use them interchangeably. They are distinguished, however, by minor differences. Anyone tasked with assisting a firm in "going global" — and ensuring their brand message resonates globally — must first understand the distinctions.
To refer to the activities that businesses engage in when they expand beyond national borders, researchers created the acronym GILT (globalization, internationalization, localization, and translation). Of these terms, "translation," which refers to the process of converting text from one language to another, is the most easily understood.
