Answer:
The emic approach to studying human culture is one in which the members of the culture being studied are the main source of information used to understand the culture. Conversely, the etic approach employs existing theories and perspectives that originated from outside the culture being studied
Emics are constructs which occur in only one culture. For example, in all cultures ingroup members (family, tribe, co-workers, co-religionists) are treated better than outgroup members (enemies, strangers, outsiders). That is an etic.
