what is Bandwagon?
Bandwagon is a form of propaganda that exploits the desire of most people to join the crowd or be on the winning side, and avoid winding up the losing side. Few of us would want to wear nerdy cloths, smell differently from everyone else, or be unpopular. The popularity of a product is important to many people.
what is testimonial?
In promotion and advertising, a testimonial or show consists of a person's written or spoken statement extolling the virtue of a product. The term "testimonial" most commonly applies to the sales-pitches attributed to ordinary citizens, whereas the word "endorsement" usually applies to pitches by celebrities.
what is emotional words?
Emotional Words are a way of advertising and a technique used in propaganda. By using emotional words, advertisers and propagandists can bring across positive feelings about their product to consumers. Customers can be convinced by the simple use of words such as "love, adore, hate, care, etc.".
what is name calling?
Name-calling is a form of verbal abuse in which insulting or demeaning labels are directed at an individual or group. This phenomenon is studied by a variety of academic disciplines such as anthropology, child psychology, and political science.
