Answer:
1. Plain folks
2. Testimonial
3. Card stacking
4. Glittering generalities
5. Transfer
6. Bandwagon
7. Fear appeal
8. Snob appeal
9. Name-calling
10. Diversion
Explanation:
There are many more propaganda techniques that are showcased in advertisements, texts, passages, and messages. Here are a few:
1. The plain folks appeal is the use of ordinary people to promote a product or service. The goal is to show that the product or service is of appeal and value to everyone.
2. A testimonial is a statement from a past customer, usually a celebrity, that describes how a product or service helped them.
3. Card-stacking means stacking the cards in favor of the product; advertisers stress its positive qualities and ignore the negative.
4. A glittering generality is an emotionally appealing phrase so closely associated with highly valued concepts and beliefs that it carries conviction without supporting information or reason. Such highly valued concepts attract general approval and acclaim.
5. The transfer appeal is a technique of projecting positive or negative qualities of a person, entity, object, or value to another in order to make the second more acceptable or to discredit it.
6. Bandwagon is a form of propaganda that exploits the desire of most people to join the crowd or be on the winning side, and avoid winding up the losing side. It is a result of peer pressure.
7. A fear appeal is a persuasive message that attempts to arouse fear in order to divert behavior through the threat of impending danger or harm. It presents a risk, presents the vulnerability to the risk, and then may, or may not suggest a form of protective action.
8. Snob appeal refers to the qualities or attributes of a product that might appeal to a consumer with "snobby" tastes. It may refer to the actual product itself or the exclusivity the consumer could potentially experience as a result of owning the product that is being advertised.
9. Name-calling is a cognitive bias and a technique to promote propaganda. Propagandists use the name-calling technique to invoke fear in those exposed to the propaganda, resulting in the formation of a negative opinion about a person, group, or set of beliefs or ideas.
10. Diversion is when a major issue comes up that is embarrassing or threatening, so a diversion is created so attention is directed away from the issue.
