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1. It is used to determine which is the most profitable target market segments and to know the fact.

2. It is stronger form of competing others by applying of the same tactic by creating advantage. some O A

3. It is the most aggressive strategy and also the most effective tactic to beat your competitor.

4. This marketing strategy is the easiest and most profitable products or services. 5. It is the process of dividing the total market into smaller groups.​